08Jan

Brexit Chaos

Business, DevelopmentJanuary 8, 2021

Welcome to 2021, it has been a wild year so far!

First and formost I personally wish to apologise for the absense of our website! It appears we were caught up in the whole Brexit Transition.

As you are aware, .eu websites must be registered with either a person of EU nationality or be registered in a EU country.

It appears that our domain supplier does not know of the “Good Friday Agreement”. Being from Northern Ireland, I am in the unique position of having both a British and an Irish passport, something our registrar missed.

We have had the hassle of trying to recover the domain. This did not affect client side systems as those are based in London for those in the UK and in Dublin for those within the EU.

For those of you who are not customers of ours but have been affected by the transition, feel free to get in touch and we can point you in the right direction.

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18Dec

Facebook to remove false information, warning to advertisers

Social MediaDecember 18, 2020

Facebook is to ban proven false claims about COVID-19 vaccines, but warns it will “not be able to start enforcing these policies overnight”.

The change to the company’s policies follows the UK becoming the first country in the world to approve the Pfizer/BioNTech vaccine for public use.

It follows months of criticisms of Facebook, alongside other social media platforms, for what some have perceived to be their inadequate response to false information during the coronavirus pandemic.

What does this mean for those advertising on Facebook? Our advice is to avoid mentioning the coronavirus in your advertising, this includes simple messages of “we are open during the pandemic”. With the wave of false information taking over Facebook feeds, we do not want to see those innocently advertising their business having their ad accounts banned.

Trust us when we say this; Its easy to lose your advertising account and it can take months to get it back.

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30Oct

Parler: What is this new platform?

Social MediaOctober 30, 2020

What is Parler and how does it work?

Parler is a Twitter-like social media app launched in 2018 by John Matze, who is still its chief executive officer. A user can post text or images, which other users can then comment on, give a vote of approval, or “echo”, which appears to be the Parler version of a retweet.

Unlike Twitter, it appears to not offer a “discover” page or “trending topics” – instead you have to seek out and search for the accounts you want to follow.

There are supposedly only two rules on Parler: first, no posting anything unlawful and two, no spam. Parler “does not remove content based on politics or ideology”, the company said in a statement, and is “dedicated to free speech”.

Who is using Parler?

As of late July 2020, the app had by its own account more than 2.5 million users, but it probably has more now given its recent increase in downloads. The content posted primarily leans to the right, with many users stating they joined because Twitter would not allow them “free speech”, some using the hashtag #Twexit to show they had left Twitter.

We are looking into how this new social network will operate in comparison with Facebook and Twitter. Stay Tuned!

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